全球视野下中国保险业的发展趋势

中国保险市场是全球最重要的新兴保险市场之一,在经济全球化背景下,国际保险业发展的新趋势将对中国保险业的发展产生重大而深远的影响,中国保险业在经营理念、发展模式、扩张路径和运营模式等方面将发生深刻的变革。     

井下作业企业实施品牌战略探讨

针对目前井下作业企业在品牌建设中普遍存在的问题进行深入分析，着重剖析了制约品牌建设的各种不利因素．提出了在现有条件下井下作业企业如何实施品牌战略的设想，指出井下作业企业要实现成为世界级的公司目标，就必须走向世界，积极参与国际竞争，进一步加强品牌战略。     

当前我国经济形势与金融对策

本文从GDP、物价、就业问题以及国际收支方面分析了今年国内宏观经济形势:总体上运行情况良好,但局部依然存在各种问题和困难。金融业作为服务部门,是现代经济的核心。本文着重从金融业改革的角度,按照科学的可持续发展观点,提出了几点对策,其中涉及到优化资源配置,维护金融稳定,深化金融改革,改进金融服务,推进信用建设等。     

如何提升企业的核心竞争力

企业的核心竞争力是企业获取持续竞争优势的来源和基础。中国企业欲在经济全球化大潮中立于不败之地，最有效也是最关键的一点．即是提升企业的核心竞争力。以技术创新为核心，以信息化为动力，以争创名牌为手段．以企业文化为后盾．全面提升自己的核心竞争力，才能在日趋激烈的国际市场竞争中有所作为。     

Globalization frustrated: The case of white goods

This paper challenges the common view that mature industries are always ripe for global strategies. Based on data from the European Domestic Appliance industry, this paper shows how changing economic conditions can diminish the value of global strategies. Critical in these shifts were simultaneous rises in demand for variety (that eroded the benefits of scale and continental market share) and decreases in manufacturing scale (that permitted new supply options), which reduced the extent of the strategic market to national dimensions. They added complexity that decreased the profitability of the global players and increased that of national strategies. The fluctuating fortunes of leading firms are shown to have been caused primarily by choices of strategy, not by national factor costs.     

试论建立和完善农村合作金融管理体制

建立和完善农村合作金融管理体制是我国金融体制改革的重要组成部分。我国农村合作金融虽然有了很大发展 ,但农村合作金融管理体制还存在很多弊端 ,迫切需要建立和完善具有中国特色的农村合作金融管理体制。本文在充分分析问题和弊端的基础上 ,科学地提出了建立新体制的构想 ,对于加强农业的基础地位、促进农村经济发展有着十分重要的意义     

全球化背景下中国文化的创新

经济全球化的进程已经深刻地波及到文化领域。面对全球化的态势我们必须深刻地反思中国文化及文化产业所面临的一系列问题。发展建设中国文化及文化产业 ,最根本的问题就是要解决文化创新的问题 ,即实施国家文化创新、文化思想学术创新和文化观念创新。     

施工项目的成本控制--信誉付款

施工企业的资金大都匮乏，由此对施工项目的管理带来了一定的困堆，同时也带来了一定的风险，如何进行施工项目的成本管理，如何降低施工项目管理的风险一直是施工企业管理者关注的问题。     

杜邦莱卡:化纤产业互动营销的经典案例

系统地剖析了杜邦莱卡纤维独特的互动营销模式，阐述了导入消费品营销手法、与下游企业建立互动联盟从而推动化纤产品市场营销运作的新思路，激励本土化纤食业创新理念、争取主动。     

Strategic groups as reference groups: Theory,modeling and empirical examination of industry and competitive strategy

Previous studies on strategic groups have mainly focused on their static characteristics in order to test the theory of strategic groups and intraindustry performance differences (Porter, 1979; Cool and Schendel, 1988; Fiegenbaum and Thomas, 1990). In contrast, this study takes a longitudinal, dynamic perspective and describes the forces driving strategic group membership and structural evolution. It proposes that a strategic group acts as a reference point for group members in formulating competitive strategy. A partial adjustment model of strategic mobility is then developed which incorporates the idea of a strategic group as a reference group. It models strategic change in an industry both within and across strategic groups. The model is tested in the context of an in-depth industry analysis of the more significant firms in the insurance industry over the 1970-84 time period. The results suggest that strategic groups act as reference points for firm strategies and that predictions of future firm strategies and industry/group structures may also be successfully derived.